Articles
From fundamental business practices to mindset-shifting, thought-provoking questions, these articles empower people from all walks of life to grow their business while learning about themselves.
Are you undervaluing your worth?
Linda Prafke on how inaccurately pricing your products or services can harm not just you and your business, but your competitors and industry, too.
Cybersecurity tips for small businesses
Best practices and cybersecurity software to help you keep your business and your employees safe.
Who are your imperfect customers?
Your company cannot be all things to all people. How do you identify who you shouldn't market your product to and save time, money, and effort?
8 must-reads for entrepreneurs
Eight great books for entrepreneurs who wish to broaden their horizons, introduce themselves to new concepts in business, and stimulate their entrepreneurial mind.
5 things successful leaders do
What are the 5 most important things that successful leaders do to foster relationships and output in the workplace?
What is company culture?
What is company culture, and how can the unique environment within your company increase productivity and encourage growth?
What are goal obstacles?
What holds us back from achieving what we want? What are the common human traits that keep us from fulfilling our goals?
Learning how to negotiate
Negotiating can be one of the most stressful exercises in business. Luckily, the art of negotiation can be practiced, improved upon, and mastered.
Defining Your Perfect Customer
Stop marketing to the wrong people. Identify who your perfect customers are, what they need, and where to find them.
How to create brand champions
Many people believe that the end goal of marketing is to attract paying customers. But what happens after a purchase has been made?
Business strengths and weaknesses
Leverage what your business does well and improve on what it does not by conducting a SWOT analysis.
Customer service tips to keep them coming back
We've gathered some quick customer service tips to impress new customers and make them feel as special as they truly are.
Assessing financial risks
How do you determine which financial risks are worth taking, and which to avoid?
Embracing growth as a leader
Leaders are lifelong learners and are constantly looking for ways to grow in their personal and professional lives.
The Productive Solopreneur
Learn how to leverage the time and money that you invest in your business – and yourself – to maximize your productivity without falling victim to burnout.
