USING LATER
This app takes "post to all of my social media accounts" permanently off the to-do list.
Let's face it: social media is an incredibly robust tool that businesses can use to get their message out to potential customers and sell their products and services, but making sure that you post new content to your Facebook page or Instagram profile every day or two sure is a pain in the tuckus.
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The sheer amount of time that it takes to create posts and post them across all of the social media platforms that your business is a part of is incredible. By the time that content is posted, many of us have lost valuable time that could have been better spent filling orders, shipping packages, meeting with clients, or taking care of the business's day-to-day operations.
Let me introduce you to Later, a post scheduling app with plans starting from $0.
Key features
Later has a lot of really great features that are aimed at making your social media scheduling a breeze. Below are some of the key features that make it so great. But don't just take our word for it! Check out everything they have to offer by creating a free account.
Upload and store content
Are you sick of searching through your computer for all of those photos you want to share on Facebook? Upload all of your great graphics or product pictures ahead of time and keep them in the content library for future use.
The photos remain in the content library unless you physically delete them, meaning that you can use them again if you want (in the case of recurring sales events). Deleting the photo on Canva will not also delete it from your social media platforms.
Publish to multiple platforms
Later connects to Facebook, Instagram, Twitter, LinkedIn, and Pinterest, making scheduling posts across platforms quick and easy. You can manually publish posts in between your scheduled materials, if you wish.
Schedule ahead of time
You don't have to drop everything and log into Facebook just because you forgot to post something this morning. With a fee account, you're able to schedule 30 posts per connected platform per month. Choose the date and time that you want your content to be published on, and view all of it on a calendar (day, week, and month views are available).
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perfect customers
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Customize your captions
In order to capture a larger audience, you should not post the same photos on the same day to every platform, and you shouldn't say the exact same thing across all platforms, either. Later lets you edit your captions for each platform, making it possible to create messages that speak to and attract the varying groups of potential customers who hang out on Facebook, Instagram, etc. There are even hashtag suggestions to make sure that you're making the best use of your writing space by including the most relevant and popular hashtags that resonate with your audience.
Analytics
Do you know when your audience is most active on Instagram? Do you know how many impressions your Pinterest post is generating? Unless you want your well-crafted content and sale announcements to float out there in cyberspace without capitalizing on peak traffic times and preferred social media platforms, you should want to know where your audience is and when they are online.
Pricing
You can create a free account here and get instant access to Later's platform; that means you can start posting to social media in just a couple of minutes!
Later offers paid plans for those who want to schedule more than 30 posts per platform per month, who need to create groups of business social media accounts (in the case of a marketing agency who has access to multiple businesses), or include more users (in the case of a team).
Later has saved us at BizAcademi countless hours of work by efficiently scheduling our social media content ahead of time. Sign up for a free account and try it today!
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